
give fur the flick!
Fur coats, trim, toys and accessories continue to be stocked and sold by Australian retailers. With so many humane alternatives available, why consumers still support this inherently cruel industry is a mystery to most.
Caring consumers regularly provide us with photos and contact details for Australian fur retailers. We write to the retailers, provide information about the fur/angora trade, encourage the stores to discontinue selling fur products and to join the Animals Australia Fur-Free Shopping List.
The photos on this page have been taken by consumers or published online by the retailer since 2016. We have hundreds more. The stores have been approached by Choose Cruelty Free and consumers. We have politely asked them to reconsider the part they play in the suffering and misery of animals born, bred and raised in appalling conditions only to be killed for “fashion”.
After you make your own complaint to the retailer, send your photos and any contact details you have to us by e-mail and we’ll also get in touch with them: office@choosecrueltyfree.org.au
Download here Choose Cruelty Free’s anti-fur brochure which highlights the cruel rabbit fur trade and share it with retailers, friends and colleagues.
real or fake?
Please – don’t damage goods that are not your own! Be polite and try to change hearts and minds through education and sharing verified information.
Don’t rely on price as your guide and be careful relying on the material identifier labels. Many consumers believe that if it’s cheap it must be fake, which is not the case. Here’s a handy guide to help you identify real from fake (faux). If in any doubt, leave it on the rack.
Snuggle Coats (Australia) – giving fur back to the animals!

“We all know that there is nothing sexy or beautiful about wearing a second-hand fur – so now it’s time to give them back to the animals. The fur industry is a cruel and outdated business and must come to an end. However, there are furs currently in existence that hide away in garages or were gifted to people by a well-meaning relative. These furs often end up as land fill – or lingering in charity shops. Well, it’s time to dust them off and donate them to Snuggle Coats.
We cannot undo the cruelty of the past – but we can partially counteract it by helping hundreds of animals each year.
So, this is the part where you can help! If you have any furs to donate, questions, or are an Animal Group that thinks they could benefit from the furs – then contact us!”
Read all about Snuggle Coats’ wonderful initiative on their website or download the Snuggle Coats Flyer here.
Read about the fur farming and fur fashion industries here Fur: Animals for Fashion (warning graphic images).
Page updated: 11 July 2018
photo gallery: fur in Australian stores
![]() The raccoon fur is most likely from killed Murmansky (“raccoon dog”) a canid native to parts of Asia and one of the earliest relatives of the domestic dog. |
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“Our Fairy Tail fur coat is made from an ultra soft and beautiful fur. It’s just below your waistline and looks great worn with chic dresses or paired back with denim. 100% Fur.” |
“Made from the softest fur our ultra luxe Night Wanderer Fur Vest will add glamour to anything you love wearing during the cooler months. It has a slight waterfall on the front and skims your high-hip. 100% Angora.” wish.com.au | ![]() |
Fur coats made by Harmony & Lawson Furs and Mode & Affaire, on sale in Perth.
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photo gallery: selection of images received from Australian consumers
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